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SEO WebTechnologies

Paid Ads & Growth Marketing

Paid social that creates demand, then converts it.

Facebook, Instagram and LinkedIn campaigns with scroll-stopping creative, smart audiences and proper tracking. For B2C growth and B2B lead generation.

Sound familiar?

Likes don’t pay the bills.

  • “We boost posts and nothing happens.”

    Proper campaigns with a clear objective beat boosted posts every time.

  • “Our ads look like everyone else’s.”

    Creative made for the feed, tested weekly to find what works.

  • “iOS changes broke our tracking.”

    We set up Conversions API so Meta sees the results it needs to optimise.

What’s included

Strategy, creative and optimisation in one.

  1. 01

    Strategy

    Funnel plan across awareness, consideration and conversion.

  2. 02

    Creative

    Static, carousel and short video ads designed for each placement.

  3. 03

    Audiences

    Lookalikes, retargeting and interest testing tuned to your buyers.

  4. 04

    LinkedIn B2B

    Job title and company targeting with lead gen forms for B2B.

  5. 05

    Tracking

    Pixel, Conversions API and CRM integration for accurate data.

  6. 06

    Reporting

    Cost per lead, cost per sale and creative performance each month.

How it works

Your first 90 days.

  1. Week 1

    Audit & tracking

    We audit existing accounts and make sure every call, form and sale is tracked.

  2. Weeks 2–3

    Launch

    New campaign structure, audiences, ads and landing pages go live.

  3. Month 2

    Optimise

    Cut what isn’t working, scale what is, and test new angles every week.

  4. Ongoing

    Scale

    Monthly reporting on cost per lead and revenue, with a plan to grow spend profitably.

FAQ

Questions about Meta & LinkedIn Ads

Meta or LinkedIn?

Meta usually wins for consumer and local businesses. LinkedIn is more expensive but powerful for high-value B2B leads.

Do you make the ad creative?

Yes. Our designers produce ads, and we can work with your photos, video or brand assets.

What’s the minimum ad spend?

We’ll recommend a test budget based on your goals. It needs to be enough to learn from within a few weeks.

Do you manage organic social too?

Yes, through our social media management service.

Turn scrollers into customers.

Free paid social audit of your account, creative and tracking setup.